Category Archives: Social Media

Instagram for Business

Instagram and E-Commerce: Pressing the Right Buttons

It won’t be a lie to say that Instagram has taken over the world of social media. With over 500 million users, surpassing twitter as well, Instagram has become the hot potato of not only the social media world but also the business world. It has become a business-generating ground for many websites and companies. With 300 million people using Instagram every day, it is but obvious that this ultra-popular social networking powerhouse will become a haven for advertising and marketing. Instagram has within its bandwidth the privilege of letting a company put something visually striking in front of the concerned target audience. As a result, a lot of brands have stepped up to advertise their products on Instagram and use its vast audience for their business. Due to the…

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Influencer Marketing

Influencer Marketing: Micro-Influencers Campaign

Influencer marketing has been piquing the general interest of people and marketers since quite some time now. Justifying this is the statistics showing how most of the marketers have increased their budgets for influencer marketing in 2017. This lucrative branch of marketing, especially micro-influencer marketing, has been gaining public attention for all the right reasons. In this blog, we will look at ways to run a successful social media influencer marketing campaign without any hurdles or pitfalls. Micro-Influencers are the ones with a niche engaged following. They can be referred to as individuals who are passionate about their field and therefore, they have authentic and trustworthy knowledge regarding recommendations of what to buy. Given below is a step-by-step guide to acing the micro-influencer marketing campaign and gaining the best out…

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Social Media Marketing

Why Your Business Needs Social Media Marketing

Digital Marketing is a broad spectrum of different tools and techniques of online marketing. Some examples would be web development, email marketing, content marketing, social media marketing, SEO, and so one. A lot of businesses often face a dilemma of choosing some and scrapping off the others. Although it is very subjective the choice, some tools are fundamental to online marketing and cannot be not employed. Social Media Marketing is one such tool. Social media marketing has 100% higher lead-to-close rate, and, 84% of B2B marketers use some form of social media. So, if you are planning to not include social media marketing in your otherwise elaborate digital marketing strategy, hold on! Write Side Up, as a social media marketing agency Mumbai, brings to you convincing reasons as to why your business…

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Social Media Horoscope

2017: Social Media Horoscope

Just when you thought digital marketing was at its best in 2016, we have a whole of 2017 to anticipate and brace ourselves for. Social media marketing is one field that is dynamic in all terms; it is constantly evolving and developing into a vivid picture of varied and diverse branches. Given the kind of advancement it has undergone last year, it is most likely to expect even more from the coming year. From business and marketing perspective, it gets even more important to know and predict the world of social media at its best for obvious reasons. Who wouldn’t want to plan their marketing strategies well in advance when market is all about predicting the most profitable trends and opportunities? There is no gain saying the fact that social…

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Change is the only constant. It is something that never ceases to exist. Be it any field, stagnant behavior is a rare possibility. In the competitive business world characterized by dynamic consumer as well as producer behavior, efficient marketing becomes the only reliable tool connecting the ever-changing producer and consumer, their habits, tastes and the environment. Marketing is that part of business that would adapt the most to the changes in technology, values, sciences and preferences of the producer and the consumer. Keeping this importance in mind, it is not a wise decision to have a stagnant marketing strategy nor is it profitable to ignore the growing presence of social media in our lives. In the purest of the meaning, marketing means selling your product by hook or by crook. Now, what is social media? It…

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Social media-Write Side Up

20 Myths About Social Media

Social media today is the biggest content marketing tool in the hands of businessmen. But, there are numerous myths associated with social media marketing that need to be busted. Here are some such myths: 1. My Target Group Isn’t On Social Media- With more than 1 billion active internet users, there’s nothing under the sun you can’t sell on social media. 2. Joining All Social Networks Is Going To Be Beneficial- It is suggested that you do your research, find out the networks with widest reach and focus your advertising on those. 3. Setting Up My Account Is Enough On Social Media Marketing- You need much more than just to set up an account in order to use social media as a proper marketing tool. You need to handle it…

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Social Media Marketing Hacks

9 Proven Social Media Hacks That Work Like Crazy

Social media marketing can be very difficult. Hence, it is always useful to keep in mind a few hacks. These 9 proven social media hacks are guaranteed to deliver results with the least effort. 1. Solve the 140 character problem of Twitter A major problem of Twitter is the 140 character limit, which severely limits the content you can post. A unique solution is to post it in parts – e.g. you post a question revealing a part of your content, and reply to yourself with the rest. 2. Focus only on the social networks in your blog's niche There are countless social media websites at the moment, and newer ones are coming up every day. You cannot target all the social media websites. That will be a waste of…

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How to Get a free facebook ad coupon?

Free advertising? Is that even believable? This is the most common response when people hear about the free ad coupons being generated by Facebook. Usually, when one hears advertising, they start calculating the amount of money they’ll have to shell out in order to even begin that process. Most firms are not into making that kind of investment because according to them, they have done pretty well without it up until now. People usually start to get into something, once they receive a little push. And if this push is being served for free, then why not! Facebook, with two other companies, Google and Bing, has started to give free coupons to businesses to start their advertisements. These coupons are offered in various price ranges and needless to say, one…

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