Tag Archives: seo

Become a top ranking blogger

Are You Looking To Become A Top Ranking Blogger?

Blogging is an integral part of content creation, a marketing strategy often employed by individuals or brands in order to generate more traffic, leads, and ROI. Blogging is a sure shot way in which you can get your blog or company at the top of Google SERPs. However, it is often seen by many brands/bloggers that the efforts they put in blogging does not generate the equivalent results. Despite investing so much, it is discouraging when enough traction is not generated. However, this in no way means that blogging itself is not doing its determined job, it’s just that somewhere you have to tweak your blogging strategies so that you can finally reap the benefits to its fullest. Following are some ways in which you can ensure that your blogs…

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BCG Matrix & Digital Marketing

BCG Matrix & Digital Marketing

For any company, be it a small, medium or large enterprise, the product is the treasure trove. It is the product that keeps the company going, the production in place, the sales stable and the profits increasing. Moreover, it is the product that gives rise to marketing, which has now become one of the prime quaternary sectors in recent times. Since the whole idea of business and trade revolves around products, it won’t be unusual to say that the market of a company emerges from the products or services they deal in. Therefore, it is this product that has to be analyzed, its potential gauged and its growth predicted, in order to determine the long-term strategies for your company. The BCG Matrix or the Boston Consultancy Group’s product portfolio Matrix…

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SEO

9 Reasons Why SEO Triumphs Them All!

SEO refers to search engine optimization for a website, so that it is easy to find the website among related search results. For example, Google search engine optimization optimizes your website making it easily available to find when one searches for anything related via the search engine that is Google. Efficient SEO marketing leads to increase in organic that is unpaid traffic on your website. It is focused on growing visibility in non-paid search engine results, which is achieved by incorporating both technical and creative elements, the mastery of which is beneficial for increased brand reach and awareness. We have listed down few advantages of a meticulously executed SEO marketing campaign here, to better understand this brilliant feature of the web: Lower Cost: SEO services are essentially cheaper than PPC or AdWords. Organic listings are free…

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Google Display Network

Google Display Network & why it should not be ignored?

A mother scrolling down, scrutinizing and listing down amicable preschools along with feeding her child, an artist editing his digital design apace with comparing cost products of required materials, an entrepreneur who is in quest for resources in order to market his products, these individuals are the prototypes of our present day digital culture. Everything is undergoing change at a fleeting rate. The revolutionary change from flyers to Internet advertisements has changed the structure of market thus changing the entire traditional process of selling and buying. With the advent of internet and search engines, operations such as Google Display Network have received significant impetus from the society because of its wide implications and favorable outcomes. Google Display Network allows you to connect and reciprocate with customers with a wide array…

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Content writers for fashion industry

Why Content Is Important For Fashion Bloggers?

Consider this situation: you’re picking your nose whilst scrolling down the plethora of images with colors splattered here and there mutely and pictographically advising you, “Hey! Time’s up. You require a makeover”. Something’s missing right? Yes! Where’s the oxygen for all those picturesque and enticing images? It is supplied through supplements of words. Fashion is not always about upfront appearance, it goes beyond the normative inhibitions that people carry in their minds. Words threaded along with the pictures explore all the aspects of fashion giving a glimpse of the abundance of arena you have to present your work from different angles. When we have an option of stimulating both hemispheres, why adhere to stagnation? Fashion bloggers use content writing as a catalyst in order to set a deal between the…

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creative-vs-analytical- Write Side Up

Digital Marketing: Creative & Analytical

In an ever-changing complex retail market, digital marketing has emerged as an important tool that connects the purchaser and the producer. The use of digital marketing not only allows a brand to successfully market itself, but also allows the entrepreneurs and small-scale producers to establish themselves. The main goal of digital marketing is to ensure that a product is as appealing and attractive to a consumer as can be while warranting that the producer’s investment reaps fruitful results. A digital marketing plan is bound to fail if it lacks proper planning and analytical research as well as a creative edge. It can never be either one or the other. A successful digital marketing plan should be thoroughly investigated and data driven in order to analyse the competitive market to understand…

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Augment Your Website: Post Quality Content

How can good content augment a website? 1. Converts visitors into customers: When a user visits a website, it is not necessary that they are going to end as customers of that brand. A user can come upon a website due to many reasons. He may have searched for a service on a search engine website and X brand was displayed, he may have clicked on a running advertisement, he may have looked for that website particularly by typing in the URL, there can be umpteen number of reasons for a user visiting the website in question. What becomes important is to convert that user into a customer. For there to be conversions, the website needs to provide the user with what he has been looking for. One major thing…

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SEO & Blogging

It has been established that having a good-looking website is just not enough. Continuous blogging and search engine optimization play a crucial role in enhancing a website. A few static pages are not the answer to higher rankings on SERP. You could try different kinds of marketing tactics like print media and banner advertisements to gain leads but if you rank high on Google, you are more than halfway there. Creating content is the best and the smartest way of bagging high positions on SERP. By blogging, marketers get an opportunity to talk about a varied range of topics and educate their customers about the products and services they deal in. effective blogging works very well if you wish to drive targeted traffic to your website. The sole reason for…

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