Tag Archives: social media for business

SOCIAL MEDIA MARKETING – A MANDATORY CHANGE

Change is the only constant. It is something that never ceases to exist. Be it any field, stagnant behavior is a rare possibility. In the competitive business world characterized by dynamic consumer as well as producer behavior, efficient marketing becomes the only reliable tool connecting the ever-changing producer and consumer, their habits, tastes and the environment. Marketing is that part of business that would adapt the most to the changes in technology, values, sciences and preferences of the producer and the consumer. Keeping this importance in mind, it is not a wise decision to have a stagnant marketing strategy nor is it profitable to ignore the growing presence of social media in our lives. In the purest of the meaning, marketing means selling your product by hook or by crook. Now, what is social media? It…

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